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November 03, 2009
HarperCollins Puts Cecelia Ahern on Skype 'Virtual World Tour'
HarperCollins and Skype have created "Cecelia Ahern’s Virtual World Tour," an event to promote the publication of Ahern's latest novels, The Book of Tomorrow and The Gift, around the world.
Ahern is evidently one of the UK’s best selling authors. You may have heard of PS: I Love You. Maybe you saw the movie voluntarily. Maybe you were more or less dragged to the movie.
Book tours are a staple promotion tactic for many authors, but Ahern can't tour due the arrival of her first baby. So hey -- enter Skype (News - Alert).
HarperCollins and Skype are bringing the author to fans through real-time Skype video: "Ahern will join events live from her home in Dublin, and will appear on screens at selected retailers in central city locations. Events will range from celebrity-hosted evenings to invite-only retailer events."
The publishers says some fans will be able to speak to the author and buy signed copies of her new books. The tour kicks off with an event at the new Liverpool Waterstones store on Friday, Nov. 13 -- Cecelia's not superstitious, evidently -- with further events scheduled in Frankfurt, Johannesburg, Sydney and Singapore.
Cecelia Ahern has sold 12 million books in over 48 countries in only five years. At 28, she is one of the biggest success stories in commercial fiction. She is also the creator of the TV drama series, Samantha Who?
Jonathan Watson, Skype’s marketing manager, said he hopes "this is first of many virtual book tours we will facilitate with Harper Collins."
In September TMC's Kelly McGuire reported that open source CRM provider SugarCRM (News - Alert) received some new software and call center abilities to "give them an increased push on the competition."
Not only "can you maintain your call centers with SugarCRM’s products, but now you can video conference them in too," she wrote:
"MyCRM GmbH, an open source and SaaS (News - Alert) systems integrator, released version 5.0 of MyCRM's Call Manager for Skype specifically designed for SugarCRM’s open source customer relationship management application."
Ahern is evidently one of the UK’s best selling authors. You may have heard of PS: I Love You. Maybe you saw the movie voluntarily. Maybe you were more or less dragged to the movie.
Book tours are a staple promotion tactic for many authors, but Ahern can't tour due the arrival of her first baby. So hey -- enter Skype (News - Alert).
HarperCollins and Skype are bringing the author to fans through real-time Skype video: "Ahern will join events live from her home in Dublin, and will appear on screens at selected retailers in central city locations. Events will range from celebrity-hosted evenings to invite-only retailer events."
The publishers says some fans will be able to speak to the author and buy signed copies of her new books. The tour kicks off with an event at the new Liverpool Waterstones store on Friday, Nov. 13 -- Cecelia's not superstitious, evidently -- with further events scheduled in Frankfurt, Johannesburg, Sydney and Singapore.
Cecelia Ahern has sold 12 million books in over 48 countries in only five years. At 28, she is one of the biggest success stories in commercial fiction. She is also the creator of the TV drama series, Samantha Who?
Jonathan Watson, Skype’s marketing manager, said he hopes "this is first of many virtual book tours we will facilitate with Harper Collins."
In September TMC's Kelly McGuire reported that open source CRM provider SugarCRM (News - Alert) received some new software and call center abilities to "give them an increased push on the competition."
Not only "can you maintain your call centers with SugarCRM’s products, but now you can video conference them in too," she wrote:
"MyCRM GmbH, an open source and SaaS (News - Alert) systems integrator, released version 5.0 of MyCRM's Call Manager for Skype specifically designed for SugarCRM’s open source customer relationship management application."
David Sims is a contributing editor for TMCnet. To read more of David’s articles, please visit his columnist page. He also blogs for TMCnet here.
Edited by Patrick Barnard
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